I originally started DirtGirl clothing, to show my love and support for Motocross,I always had the "idea" of DirtGirl,in highschool i used to doodle designs in class, DirtGirl has been my dream and passion for as long as i can remember. And we all know there is a lack of "i gotta have this "apeal in the womens apparel of this industry. Lets face it now a days women of all ages are going against the grain, there stepping outta the kitchen and into what many consider the male dominated area of "outdoor sports", whether it is a sport or a favorite past time played in the dirt, sand, water or street, women want to wear clothes that are not only cute and affordable but show thier love for the sport.Picture it, a huge lifted truck pulls up to the PTA bake sale followed by a tricked out street bike and out come Cadence and Justices moms wearing the newest DirtGirl Hoodie and matching pants. thats right, move over June Cleaver we're not your average PTA mom's we like to get dirty with the "boy" toys and make damn sure we look good doing it!
~ Serena Areias, Founder & CEO
No comments:
Post a Comment